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Would you buy an electric car if it was a BMW?

BMW i3

Electric cars have been around for years. And yet finding a model that is both stylish and environmentally friendly might have previously been a challenge. Will the BMW i3 up the ante?

Electric cars are nothing new – the fully electric Nissan Leaf has been on UK streets for several years. But I can’t shake off the impression that most people are buying electric cars purely for their eco credentials rather than because the car around the batteries appeals more than conventional rivals.

I’d wager that the BMW i3 will change that though. BMW is famed for creating fun to drive cars and the electric i3 is no different. Yes the i3 is powered by lithium rather than fossil fuels, but the basics underneath are pure BMW.

Is an electric drive enjoyable?

The car is enjoyable to drive and in spite of the skinny eco tyres, it handles corners well and the electric motor provides big instant chunks of power as soon as you touch the accelerator.

Despite the capable handling, the driving experience is supremely relaxing too as you can essentially drive using only one pedal – lift off the throttle and regenerative braking (which maintains the charge in the batteries) means that the car slows quickly. Approaching roundabouts and slowing for corners you really don’t need to go anywhere near the brake pedal as a consequence. Even in town you don’t have to brake much if you anticipate traffic lights and keep an eye out for pedestrians.

Electric car government grant

You might think that price is still a huge stumbling point for electric cars and yes, electric cars do still cost a premium. However, if you were to buy the most similar conventional BMW rival with the same equipment as the i3 – the 118i five-door, the petrol powered model would actually cost £600 more than the electric car (admittedly once you’ve taken into account the government’s £5,000 electric car grant).

This might all sound like an advert for the i3, but the reality is that electric cars offer a very different proposition to fossil fuel powered models. Battery power offers smooth and quiet motoring and compact batteries allow for more cabin space.

As for the concern of running out of battery charge on the road, the i3 should manage a real world 80-100 miles per charge and its standard-fit satnav shows you where the nearest charging points are and displays how far you can travel on the satnav map. You also have the option of a ‘range extender’ version with up to 186 miles real world range if 100 miles isn’t enough for you.

So would the BMW i3 convince you to trade in your petrol or diesel car for electric power? Does its striking styling appeal to you or would you rather the more conventional design of the Nissan Leaf?


My biggest concern with an electric car is the deterioration of the battery, whereby it holds less charge after repeated charge cycles. It’s bad enough when a mobile phone’s battery deteriorates over time, requiring a replacement after around two year’s use. Unlike a mobile phone, replacing the battery of an electric car will be a substantial expense, running into the thousands.


If it is a second car, it’s worth a look. But the range is too little otherwise for when you might want an unplanned longer journey. The addition of a motorcycle engine as a limited range extender is OK, but I’d rather have a hybrid car that can motor on indefinitely when necessary.
There is a lease option of around £3000 deposit and around £4300 a year for 3 years.
Electricity still comes from gas in the main and presumably is cheaper than petrol largely because of no duty and only 5% vat. So I don’t see it as particularly ecofriendly unless perhaps you generate your own from solar panels. If electric vehicles were to become very popular more grid generating capacity would be needed – already under threat.


It is apparent from traffic observations that few people are purchasing electric cars. I have yet to see a charging point actually being used. None of these cars make economic sense and as Malcolm R says they are usually running indirectly on gas (or coal). Their pricing seems bonkers as apart from the expense of their batteries, electric motors are surely cheaper to produce than internal combustion engines. When they have a range of 300 miles I might be tempted..


I can only afford one car and when you say the “i3 should manage a real world 80-100 miles per charge” you immediately rule this car out for me. I know 99% of my trips are less than that but I want to be able to drive up to 300 miles when I go on holiday, so the i3 is useless.


will, I have heard that if you lease the i3, BMW will lend you a conventional car for occasions like holidays. Has anyone else heard this? It still would not persuade me to have one – there are always the unplanned trips, and 80 miles soon gets used up if you have to do 3 or 4 trips in a day. Anyway, I still wonder what the point is of an electric car, both on eco grounds (dubious) and expensive, life-limited batteries.

Steve says:
14 November 2013

The BMW i3 does not match up to the Vauxhall Ampera, which is also bigger than the BMW.

Ampera’s 45 mile plug-in range, plus a further 300 miles when the car’s 1.4 litre generator automatically clicks in, means the Ampera remains the leading choice.

It is awkward that Ampera still costs about £30,000 new even after the £5000 government grant.

Many people would buy the Ampera if it were priced at £20,000 which it now is in America, its place of manufacture (where it is badged Chevrolet Volt).

Incidentally the Vectra-sized Ampera is manufactured at GM’s Hamtramck Cadillac plant. So its quality is similar to a BMW anyway.


Personally, I would not have a wholly electric car even if it was made by Rolls Royce! There are questions about the reliability of batteries added to which I am not wholly convinced that the original manufacture of them is particularly friendly to the environment. The main problem, though, is the range – or rather the lack of it – and the time it takes to re-charge the batteries. Although I, like many others, spend most of my time on relatively short journeys a quick succession of these can mop up range rather rapidly. Murphy’s law guarantees that after a succession of short journeys there will be an unexpected need to make a longer one for which there is insufficient charge!

A hybrid car offers the ability to cope with longer journeys, whether or not expected, but its only real advantage is reduced air pollution when driving on battery power. As soon as the auxiliary engine is fired-up this advantage is lost. To get a given mass from A to B under a specified set of conditions will need the expenditure of a particular level of energy. In the case of the hybrid car on a long journey, the major source of energy will be the auxiliary engine (there will be some benefit to be offered from regenerative braking, but this may not be significant on, for instance, a long motorway journey). This being so, it would seem to make more sense to use the engine to drive the car directly rather than to generate electricity to charge batteries which are then used to drive the car. In fact, the electric car will be at a disadvantage because it has to lug around the rather high mass represented by the batteries.


As a second car with the batteries leased , an electric car can make sense especially for urban driving. Sure I have seen some statistic that the average car journey is only around 20 miles.


The BMW i3 like the Vauxhall Ampera (and Chevrolet Vault) has only four (not five) seats.
For some buyers this could be a problem.
It ids very disapp